Have you had any issues with copycats? I know I have! I can’t tell you how many times I have had brands and even organizations that I’ve worked closely with trying to create offerings that use language that is a little too close to what I do. I believe in collaboration over competition but it is also important to protect your creative brand in the process.
I don’t know about the art program(s) that you attended, but in the ones I went through we didn’t really talk about health and wellness in the studio. I get it, we’re in art school to study art, not physical therapy, but our studio practices influence the longevity of our careers, and I believe that encouraging education about these topics should be a priority.