Have you had any issues with copycats? I know I have! I can’t tell you how many times I have had brands and even organizations that I’ve worked closely with trying to create offerings that use language that is a little too close to what I do. I believe in collaboration over competition but it is also important to protect your creative brand in the process.
I don’t know about the art program(s) that you attended, but in the ones I went through we didn’t really talk about health and wellness in the studio. I get it, we’re in art school to study art, not physical therapy, but our studio practices influence the longevity of our careers, and I believe that encouraging education about these topics should be a priority.
When we think of strengthening, we often think of some muscular man or woman lifting heavy weights at the gym. The idea of committing to that kind of routine can be intimidating, but when we think of “strength” as it relates to the health of our hands, eyes, or businesses, it becomes a lot more accessible.